Transformation · Team Leadership · Data & AI Strategy · Go-to-Market
Fractional
Executive
I work alongside executive teams to lead, structure, and move forward initiatives that require a combination of business experience, deep data understanding, strong leadership capabilities, and a true execution mindset.
My focus areas include business transformation, leadership of internal and external teams, data / intelligence / AI strategy, as well as product commercialization and launch.
What is Fractional C-Level? →The solution
Three areas of expertise, one through line
A Fractional Executive gives companies direct access to senior-level experience without adding unnecessary organizational complexity.
The role is defined, the scope is clear, and the commitment is concrete: leading a transformation initiative, structuring a team, clarifying a data / AI strategy, or supporting the commercialization or launch of a product.
This model combines the depth of executive experience, the ability to integrate seamlessly into teams, and the focus of a mission driven by action and results.
Companies benefit from immediately operational leadership, with the seniority, perspective, and energy required to move demanding initiatives forward.
My story and vision for fractional leadership →Depending on your moment and your needs, I engage under one of these three roles. Click a card to see what I bring concretely.
Chief Transformation Officer
I lead strategic change across your organization. Process redesign, cultural alignment, cross-functional momentum, without breaking what works.
Best for:- Pre-launch & launch
- M&A integration
- Operational scaling
- Organisation transformation
Chief Transformation Officer
BMS/Celgene post-merger integration: systems, culture, global and local strategic alignment, across +15 countries.
- +16 reorganizations, pure influence and pattern recognition.
- Processes designed for 10x scale before launch.
- Systemic team coach, I help people find the right balance between their needs and company objectives.
Chief of Staff
I sit beside your CEO. Clarity to silos, follow-through to decisions, breathing room to strategy.
Best for:- Scaling without fractures
- Leadership alignment
- OKR execution
Chief of Staff
Chief of Staff for the Digital & Analytics Cell Therapy division. Strategic deputy to six leaders over nine years, no local team, across continents.
- Facilitated internal debates and cross-silo team alignment.
- Built a unified culture: employee satisfaction +3% in 6 months.
- Supported strategy definition and improved internal processes.
Chief Digital & AI Officer
I connect your business reality to digital tools and AI. Needs first, process next, tool as support.
Best for:- Piecemeal digitalisation with no global vision
- Messy or non-existent data
- Gut-based decisions
Chief Digital & AI Officer
20 years at the intersection of business, technology, and human behaviour.
- 15+ business functions collaborated with across 20+ years.
- 20+ digital applications deployed to support operations, navigating legal and data security constraints.
- Hundreds of KPIs and dashboards built, with hands-on tool adoption support.
Approach
A 30-minute conversation
I understand your situation, and will quickly tell you whether my profile can match your need.
Situation assessment & proposal
I prepare a proposal that is easy to read, transparent, and free of surprises.
How cost and budget work →Define success together
Together, from the very start, we define the criteria, objectives, and indicators that will determine what success means for this mandate.
Embedded engagement
I join your leadership team for a defined period. Part time, but fully committed.
Closure
The exit is part of the mission. I structure every end of engagement around three commitments: usable documentation, a real transfer of skills, and an autonomy that holds after I leave.
Services & Fees
Five ways to work together.
Embedded C-Level
Embedded Fractional
3–12 months
Ongoing leadership. One of the three roles at 50–70% capacity. I join your team weekly. Systemic team coaching included.
Targeted
Strategic Sprint
2–4 weeks
A specific, urgent problem. Launch prep, M&A readiness, digital audit. One clear outcome agreed upfront.
Focus
Advisory Retainer
Month to month
Board-level strategic counsel. 2–4 hours per week, reviewing decisions, challenging assumptions.
Bespoke
Carte Blanche
Scope to define together
When your situation fits no standard format. Hybrid scope, variable intensity, adjustable duration. We start from your reality.
Multi-role
The Joker Card
3–12 months
For those who switch roles or work across several functions in parallel, without losing context or vision.
All packages include a documented handoff.
Cost & budget
How cost & budget work
A full-time C-suite role is a heavy fixed commitment, designed for organisations that already have the structure to absorb it. The fractional model gives access to the same level of seniority, at market rates for Switzerland, calibrated to your phase and real priorities. Two engagement modes, combinable as needed: a fixed schedule for recurring needs, or a flexible envelope over a defined period at a slightly higher rate. In both cases, the agreed days are fully consumed on what moves the mandate forward.
| Fixed schedule | Full flexibility | |
|---|---|---|
| Rate | Lower | Higher |
| Planning | We agree on a set number of days per week or month in advance | We plan 2 weeks ahead. You tell me how much you need: 100%, 20%, or even 0% that week |
| Best for | Predictable, steady workload | Uneven needs: some weeks intense, others quiet |
What you get in both options
For engagements where I am working at 50–70% capacity for you, I take no other client in your industry.
Systemic team coaching, group coaching, or individual coaching for your leaders. All part of the same engagement.
We use a CDD (fixed term contract) or work through a partner service. I adapt to what is simplest for your company.
Why 50–70% is enough
As a fractional executive, I step fully and quickly into the heart of the mandate: the subject matter, the teams, the responsibilities. My involvement is not shaped by an internal career trajectory. This gives me complete availability: to understand fast, to structure without detour, to act alongside the people in place, and to focus my energy on what needs to move.
50 to 70% of my time is enough because every hour is directed at the mandate, and nothing else.
01
Fast pattern recognition
patterns, dynamics and blockers identified without delay.
02
AI as a strategic partner
I identify what can be automated, mobilise the right agents and tools, while retaining the judgment and experience needed to use them well and know their limits.
03
Coaching and mentoring
I support individuals and teams as needed, from personal development to collective strengthening.
04
Operational clarity
priority management and clarification of blurred roles under pressure.
05
Anchored in value
my experience as a business partner lets me qualify projects, justify briefs, and focus effort on what creates real value.
About
Data. Strategy. Digital. Humans. All at once.
I hold a Master's in Business Information from HEC Lausanne, with a foundation in mathematics and computing science. I started twenty years ago as a data scientist in a startup, before moving through varied roles across different organisations and industries. Over the past ten years, I have been anchored in biotech and pharma, notably at Celgene and then Bristol-Myers Squibb, where I led digital transformation and the go-to-market of cell therapies across more than twenty countries. Alongside this, I have deepened my practice through mentoring, professional coaching, and Chief of Staff roles.
Contact
One conversation. No commitment. I will tell you honestly whether I can help, and if I cannot, I will tell you in the first 15 minutes.
Contact me at Contact@SelmaBensalah.ch